Trident and Konka Announce Joint Development Lab for New Generation of 1080P Flat TVs
Wednesday April 12, 7:00 am ET
SUNNYVALE, Calif., April 12 /PRNewswire-FirstCall/ — Trident Microsystems, Inc. (Nasdaq: TRID – News) a worldwide leader in the development of advanced digital TV technology for the consumer digital video marketplace, and KONKA Group, a leading television and mobile phone manufacturer in China, today announced the establishment of a cooperative technology laboratory. KONKA and Trident will cooperate in digital TV and HD-ready TV decoding and video processing product development for 1080p LCD TVs based on Trident's HiDTV?and SVP?video processor families
“KONKA is poised to benefit from the rapidly-expanding digital TV market and we are taking the necessary steps to ensure that we deliver 1080p LCD TVs with the best possible image quality,” said David Liu, General Manager, Konka Group Co Ltd.. Digital Flat Display Company. “We are very pleased to work with an industry leader such as Trident in this important endeavor. With their advanced digital decoding and video processing technologies and deep R&D resources, we are confident that this cooperation will enable KONKA to produce China's highest quality 1080p television products.”
“As one of China's largest TV manufacturers, KONKA has enjoyed the reputation of producing high quality, feature-rich televisions for the global market,” said Dr. Jung Herng Chang, president of Trident Microsystems, Inc.. “TV OEMs are facing the big challenge of delivering a large variety of competitive products in a very fast pace. It has now become an industrial trend for TV OEMs to select a competitive, trustworthy chip vendor as their long-term partner. We are very pleased that KONKA has recognized our technology and product leadership and has chosen Trident's HiDTV?and SVP?product families for their new generation of 1080p LCD TVs line-up.”
The SVP?EX family features Trident's Digital Cinema Reality Engine, DCRe? DCRe?video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images.
Forward-Looking Information
This press release contains forward-looking statements, including statements regarding the company's expectations for the HiDTV?and SVP?market and designs for the HiDTV?and SVP?products. The forward- looking statements above are subject to certain risks, and actual results could vary materially depending on a number of factors. These risks include, in particular, trends in the television industry, the results of Trident's sales and shipment activities to television manufacturers, Trident's ability to timely introduce new or follow-on products, Trident's success in implementing planned production, competitive pressures, including pricing and competitors' new product introductions. Additional factors that may affect the Electronics' business are described in detail in the Electronics' filings with the Securities and Exchange Commission.
About KONKA Group
Established in 1980, KONKA Group Co., Ltd. is a leading enterprise of Chinese electronic industry, and one of the major color TV manufacturers in China. KONKA is mainly engaged in the manufacturing of color TV and mobile phones, as well as IT networking products, electronic components and more. KONKA has an annual output of over 10 million TV sets, sold to over 90 countries and regions around the world. For further information about KONKA and its television products, please consult the company's web site: http://www.konka.com/english/index.jsp .
About Trident Microsystems, Inc.
Trident Microsystems, Inc., with headquarters in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits (ICs) for CRT TV, LCD TV, PDP TV, HDTV, and digital set- top boxes. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the company's web site: http://www.tridentmicro.com.