Trident's SVP™ EX Powers New OEM Plasma TV From Funai
Tuesday October 25, 7:00 am ET
SUNNYVALE, Calif., Oct. 25 /PRNewswire-FirstCall/ — Trident Technologies, Inc. (TTI), a wholly-owned subsidiary of Trident Microsystems, Inc. (Nasdaq: TRID – News), a worldwide leader in developing advanced digital TV technology for the consumer digital video marketplace, today announced that Funai Electric Co., one of Japan's leading consumer electronics manufacturers, is using Trident's SVP EX ten-bit video processor that features the Digital Cinema Reality Engine (DCRe™) to power its latest 42-inch plasma TV for the North American OEM market. The new model is now shipping in North American retail channels.
"We are extremely pleased that Funai, a leading Japan TV OEM/ODM with a very strong presence in the US TV market through its ODM strategy, has chosen our SVP EX ten-bit video processor with DCRe™ technology for its new plasma TV family," said Dr. J.H. Chang, president of TTI. "Funai's selection of SVP EX in their new lineup of PDP TVs underscores not only our continued successful penetration into a new display market, but also our growing momentum in the ODM TV business. Major TV manufacturers worldwide are seriously exploring relationships with traditional consumer electronics ODM suppliers to reduce flat TV costs and to expand the range of their product families. We have continued to build strong momentum, not only in top-tier TV OEMs, but also in many leading TV ODMs in a significant way," concluded Dr. Chang.
The SVP EX™ family features Trident's Digital Cinema Reality Engine, DCRe™. DCRe™ video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images. DCRe™ includes:
— Triple, ten-bit ADC to dramatically reduce visible video signal
conversion artifacts.
— Ten-bit, 3D color decoder to eliminate annoying "false color" artifacts
and improve overall contrast.
— Ten-bit, dual-channel, 1080i motion-adaptive de-interlacer to provide
cinema-like motion video quality from any type of video source
material.
— Ten-bit, dual-channel scaler to ensure crisp images regardless of the
display resolution.
— Ten-bit, dual-channel color processor with blue-stretch, green-stretch,
skin-color correction, and white-balance control to offer vivid, bright
colors previously available only in the most sophisticated,
internally-developed designs of consumer electronics OEMs.
— Ten-bit display interface to support today's most advanced flat
displays.
— Advanced content-adaptive 3D noise reduction to dramatically reduce the
popping and crackling that is especially prevalent on today's LCD TVs.
— Enhanced horizontal and vertical controls that set a new level
in sharpness for advanced TVs.
— Programmable LCD overdrive to eliminate the blurring of fast-moving
objects that is common to many LCD displays.
— Integrated VBI slicer and V-chip/closed-caption/teletext accelerator to
support worldwide TV data and messaging needs.
— Full-screen, 16-bit, bit-mapped OSD powered by a 2D-graphics
accelerator to enable beautiful, intuitive, windows-based user
interfaces that enhance the functionality of advanced TVs.
Forward-Looking Information
This press release contains forward-looking statements, including statements regarding the company's expectations for the DPTV™ market and designs for the DPTV™ product. The forward-looking statements above are subject to certain risks, and actual results could vary materially depending on a number of factors. These risks include, in particular, trends in the television industry, the results of Trident's sales and shipment activities to television manufacturers, Trident's ability to timely introduce new or follow-on products, Trident's success in implementing planned production, as well as competitive pressures, including pricing and competitors' new product introductions. Additional factors that may affect the company's business are described in detail in the company's filings with the Securities and Exchange Commission.
About Funai Electric Co., Ltd.
Funai, established in 1961, is headquartered in Osaka, Japan, and is listed in the Tokyo Securities Exchange First Section (6839). In addition to the consumer electronic product brands sold by FUNAI Corp. and the products sold by other FUNAI sales and marketing companies in Asia, Europe, and South America, Funai Electric Co., Ltd., is a major original equipment manufacturer (OEM) supplier for appliance, consumer electronic, computer and computer peripheral companies on a global basis. For more information on the Funai group, please visit www.funaiworld.com.
About Trident Microsystems, Inc.
Trident Microsystems, Inc., with headquarters in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits for CRT TV, LCD TV, PDP TV, DLP TV and HDTV. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the company's web site: http://www.tridentmicro.com. Trident is a registered trademark of Trident Microsystems, Inc. DPTV™ is a trademark of Trident Microsystems, Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.