Trident's SVP™ EX Video Processor Powers ViewSonic's New LCD TV Family for Europe
Monday December 19, 7:00 am ET
SUNNYVALE, Calif., Dec. 19 /PRNewswire-FirstCall/ — Trident Microsystems, Inc. (Nasdaq: TRID – News), a worldwide leader in the development of advanced digital TV technology for the consumer digital video marketplace, today announced that ViewSonic® Corp., a pioneer in the flat TV market, is using Trident's SVP™ EX ten-bit video processor that features the Digital Cinema Reality Engine (DCRe™) to power its N3260W, N3760W, and N4060W LCD TVs for the European market. The models are now in mass production.
"We are very impressed by the SVP™ EX's video quality, high level of integration, and comprehensive support for all European television standards," said President and Managing Director of ViewSonic Europe Jan Jensen. "The European market is a key segment for ViewSonic®, with very demanding customers expecting for LCD TVs the same image performance that has made the reputation of ViewSonic® on the display market. The SVP™ EX's outstanding decoder quality, ten-bit processing, and uncompromising HDTV picture quality make our new LCD TV's an ideal fit for this competitive market."
"We are extremely pleased that our long-time customer, ViewSonic®, is using our SVP™ EX ten-bit video processor with DCRe™ for its new European LCD TVs," said Dr. J.H. Chang, Trident President. "The SVP™ EX is a very mature European platform. By investing their resources in the SVP™ EX architecture, ViewSonic® has been able to quickly revise much of their LCD TV lineup with enchanced performance and greatly improved cost. This approach of focusing resources on a single powerful and versatile video architecture is a clear trend among leading television OEMs."
The SVP™ EX family features Trident's Digital Cinema Reality Engine, DCRe™. DCRe™ video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images. DCRe™ includes:
| – | Triple, ten-bit ADC to dramatically reduce visible video signal conversion artifacts. |
| – | Ten-bit, 3D color decoder to eliminate annoying "false color" artifacts and improve overall contrast. |
| – | Ten-bit, dual-channel, 1080i motion-adaptive de-interlacer to provide cinema-like motion video quality from any type of video source material. |
| – | Ten-bit, dual-channel scaler to ensure crisp images regardless of the display resolution. |
| – | Ten-bit, dual-channel color processor with blue-stretch, green-stretch, skin-color correction, as well as white-balance control to offer vivid, bright colors previously available only in the most sophisticated internally-developed designs of consumer electronics OEMs. |
| – | Ten-bit display interface to support today's most advanced flat displays. |
| – | Advanced content-adaptive 3D noise reduction to dramatically decrease the popping and crackling that is especially prevalent on today's LCD TVs. |
| – | Enhanced horizontal and vertical controls that set a new level in sharpness for advanced TVs. |
| – | Programmable LCD overdrive to eliminate the blurring of fast-moving objects that is common to many LCD displays. |
| – | Integrated VBI slicer and V-chip/closed-caption/teletext accelerator to support worldwide TV data and messaging needs. |
| – | Full-screen, 16-bit, bit-mapped OSD powered by a 2D-graphics accelerator to enable beautiful, intuitive, windows-based user interfaces that enhance the functionality of advanced TVs. |
Forward-Looking Information
This press release contains forward-looking statements, including statements regarding Trident's expectations for the DPTV™ market and designs for the DPTV™ product. The forward-looking statements above are subject to certain risks, and actual results could vary materially depending on a number of factors. These risks include, in particular, trends in the television industry, the results of Trident's sales and shipment activities to television manufacturers, Trident's ability to timely introduce new or follow- on products, Trident's success in implementing planned production, as well as competitive pressures, including pricing and competitors' new product introductions. Additional factors that may affect the Electronics' business are described in detail in the Electronics' filings with the Securities and Exchange Commission.
About ViewSonic® Corp.
ViewSonic® Corp., a worldwide leader in visual display products, offers comprehensive display solutions for today's business, education and consumer electronics markets. The company's products have won more than 2,000 awards globally from independent publications and organizations. Headquartered in Walnut, Calif., ViewSonic® was founded in 1987 and is a privately held corporation. ViewSonic Europe is headquartered near London in the United Kingdom: ViewSonic House, Fleming Way, Crawley, West Sussex, RH102GA. Tel: 44-0-1293-643900.
About Trident Microsystems, Inc.
Trident Microsystems, Inc., headquartered in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits for HDTV, LCD TV, PDP TV, DLP TV and DCRT. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the company's web site: http://www.tridentmicro.com.